The Use and Value of Web Sites
» The Use and Value of Web Sites, Volume 1, Issue 2, 2001
If respondent's business conducts business activity on the Internet AND has a Web site AND the Web site produces income.
16. Over the last three to six months, have the revenues from your Web site been higher, lower, or about the same as the cost of operating and promoting the site?
| Response | ||||
|---|---|---|---|---|
| 1 | Higher | 28 | ||
| 2 | About the same | 38 | ||
| 3 | Lower | 16 | ||
| 4 | DK/Refuse | 19 | ||
| Total (%) | 101 | |||
| N | 288 | |||
Notes: Twenty-eight (28) percent of small employers whose businesses have Web sites that produce income experienced an operating profit from the site over the prior three to six months (Q#16).
