Promotion and Advertising
» Promotion and Advertising, Volume 6, Issue 7, 2006
If respondent believes advertising contributes more than a little to sales.
Do you advertise extensively, some, or not at all:?
1H. (advertise) On radio.
| Response | ||||
|---|---|---|---|---|
| 1 | Extensively | 7 | ||
| 2 | Some | 26 | ||
| 3 | Not at all | 66 | ||
| 4 | DK/Refuse | 0 | ||
| Total (%) | 99 | |||
| N | 322 | |||
Notes: Seven percent of small, employing businesses advertise “extensively” on radio (Q#1H).
