Strategy
» Strategy, Volume 12, Issue 3, 2012
If respondent changed their basic competitive strategy.
14b. How satisfied are you with the change in competitive strategy: Would that be:?
| Response | ||||
|---|---|---|---|---|
| 1 | Very satisfied | 22 | ||
| 2 | Somewhat satisfied | 338 | ||
| 3 | Marginally satisfied | 17 | ||
| 4 | Not too satisfied | 5 | ||
| 5 | Not at all satisfied | 2 | ||
| 6 | Too soon to tell | 17 | ||
| 7 | DK/Refuse | 0 | ||
| Total (%) | 401 | |||
| N | 543 | |||
Notes: Twenty-two (22) percent of small employers who changed their basic competitive strategy in the last 3 years were very satisfied with the change.


