Privacy
» Privacy, Volume 1, Issue 8, 2001
If the respondent maintains a list(s) of customers or prospective customers AND uses the list(s) to send out promotional material.
What do you do with your lists? Do you:?
7cE. (list's purpose) Send greetings on holidays, birthdays, or special occasions to people on it.
Response | Small employers who maintain customer lists | All small, employing businesses/Small employers | ||
---|---|---|---|---|
1 | Yes | 47 | 29 | |
2 | No | 52 | 71 | |
3 | DK/Refuse | 0 | 0 | |
Total (%) | 99 | 100 | ||
N | 477 | 757 |
Notes: Forty-seven (47) percent of small employers who maintain customer (prospective customer) lists send out soft promotional material, such as holiday greetings, to people on them (Q#7cE). Twenty-nine (29) percent of small employers who send out soft promotional material, such as holiday greetings, to people on their customer (prospective customer) lists (Q#7cE).