NFIB: The Voice of Small Business - National Small Business Poll

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Strategy

Questions - 1 to 31 of 31

All	Q#	Top 100	Question
	1		Would you describe your current principal customer base as:?
	2		Regardless of your current market-share, is the market for the goods and/or services you now sell growing rapidly, growing, stable, declining or declining rapidly?
	2a		Is growth or decline in the area’s population a major reason for that change in market size?
	3		Would you characterize the market in which you primarily operate as:?
	4		Is there a dominant firm in your market?
	4a		Is your firm that dominate firm?
	5		Do you intend to expand this business into new geographic markets or territories in the next five years?
	6		Do you intend to expand into new products or services in the next five years?
	7		Approximately what percent of your sales are in franchised goods or services? Is it closest to:?
	8		Approximately what percent of your sales are made over the Internet? Is it closest to:?
	9		Do you attempt to market your firm using Facebook?
	10		Do you attempt to market your firm using Twitter?
	11		Do you attempt to market your firm using organizations such as Groupon or Living Social?
	12		Do 90 percent of your customers lie within:?
	13A		Lower Prices
	13B		More choice and selection
	13C		Maximum use of technology
	13D		Better service
	13E		Minimal overhead
	13F		Alliances or cooperation with another firm or firms
	13G		Target missed or poorly serviced customers
	13H		Highest possible quality
	13I		New or previously unavailable goods or services
	13J		A superior location
	13K		Unique marketing
	13L		Expansion or growth
	13M		Creation of new products, services, or precesses to sell or lease
	14		In the last three years, have you changed your basic competitive strategy:?
	14a		What was the principal reason you changed your competitive strategy during that time?
	14b		How satisfied are you with the change in competitive strategy: Would that be:?
	15		Since you began in this business, have you changed your basic competitive strategy:?

Strategy

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