NFIB: The Voice of Small Business - 411 Small Business Facts

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Questions - 21 to 30 of 35

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7 Ea 

(source of business list) Information provided by customers or others in return for discounts, prizes, etc.

7 Fa 

(source of business list) Names purchased from list compilers or other businesses.

7  b 

Do you notify people that they are on the list that you are collecting and compiling information about them?

7 Ac 

(list's purpose) Send out promotional material to people on it.

7 Ac1

Do you do that by regular mail, e-mail, or both?

7 Bc 

(list's purpose) Send out non-promotional material such as reminders of appointments, annual check-ups, annual servicing, etc., to people on it.

7 Cc 

(list's purpose) Use the list to telemarket.

7 Dc 

(list's purpose) Sell the list to third parties.

7 Ec 

(list's purpose) Send greetings on holidays, birthdays, or special occasions to people on it.

8    

Approximately how many total names are currently on all your lists combined?

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Volume 1, Issue 8, 2001
ISSN - 1534-8326

Lara Chamberlain
NFIB Research Foundation



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